'Beyond The Click' - Metrics That Matter
Live Webcast - Hosted by Will Scully-Power, Managing Director - Datarati
|Start Date||Friday 1 October 2010 at 3:39 PM (GMT +10 hours)|
Tom Osborn, Director of Customer Analytics & Marketing Metrics - The Leading Edge
Rod Jacka, Managing Director - Panalysis
Justin Graham, Managing Director - Jet Interactive
Brendan Forster, Online Advertising - Google
Hosted By: Will Scully-Power, Managing Director - Datarati
Today, more than ever, digital marketers don't have the time or resources to waste on marketing programs that don't deliver measurable results. However, the most commonly used marketing metrics aren't actionable and therefore offer little to no value to your organisation. So, how do you ensure you and your agencies are using the right metrics and turning your data into dollars?
You can ask the panel questions or submit via twitter #Datarati & #mktgcloud
This webcast has finished.